Fender rocks the data (Guest: Josh Couch)
Jul 15th, 2019 by Masters of Data
"In this episode, we get to hear from one of the most iconic and influential brands in the world - Fender - or more formally known as Fender Musical Instrument Corporation. Fender was founded in 1946 by the Leo Fender and is best known for the Telecaster and Stratocaster electric guitars. These instantly recognizable guitars have been played by the likes of Muddy Waters, Keith Richards, Buddy Holly, Jimi Hendrix, Stevie Ray Vaughn, and so many more.
I got to meet with the Vice President of Engineering at Fender, Josh Couch, at the Fender offices in Hollywood California. Josh, and his team, learned from the data and created new apps like Fender Tune and Fender Play that are opening up the world of guitars to a whole new set of people."